In the same year, De los Santos, landed a multi-album deal with BMG and then went on to release two singles, "Insecure" and " What A Bam Bam", which was the song that went on to hit the number 8 spot on Billboard's Latin Pop Digital Song Sales chart in March 2018. In the first season, she comes into conflict with light skinned Latino producer Young Hollywood after he criticizes her afro during a business meeting. The series chronicles her attempts to crossover to the mainstream American market. Her story line explores with colorism and eurocentrism within the Latin community, which has garnered significant media attention. In 2018, De Los Santos became one of the main cast members on VH1's Love & Hip-Hop Miami. I didn't want people to judge me or look at me in a different light because I had no money at that moment." īy 2015 De los Santos was broke and spent three months homeless, she noted that she was washing her "ass in a freaking 24-hour McDonalds and Walgreens because I was embarrassed. However, she has experienced difficulties being accepted in the industry of her home country due to her dark skin and afro, and was even parodied in blackface on the Dominican variety show Aquí Se Habla Español by former beauty queen Geisha Montes de Oca. In 2013, she released the single "Ayy" which became a hit in the Latin market. However, De los Santos wanted to keep the name Amara and added the "La Negra", meaning "black girl" in Spanish, after the question was repeatedly asked "Who's the black girl of the group?" The group struggled to stay together and eventually split up. ĭuring her teenage years, De los Santos joined an all girl group named Amara. After her 6-year run on Sabado Gigante, De los Santos became a backup dancer for major Latin artists such as Celia Cruz and Tito Puente. According to an interview with DJ Vlad, De los Santos was the only black girl on the cast that the show has ever had in over 50 years. Career ĭe los Santos started her musical career at the age of 4 on the Spanish language television program Sabado Gigante as a regular cast member. ![]() Early life ĭe Los Santos grew up in Miami, Florida as the only child of a single mother, Ana Maria Oleaga, who immigrated to the United States from the Dominican Republic. ![]() La Negra was dubbed by Billboard as the show's "breakout star", landing a multi-album record deal with BMG hours after the show's premiere. De los Santos is an Afro-Latin American|Afro-Latina of Dominican descent, and is most known for her role on the VH1 reality TV show Love & Hip Hop: Miami. Diana Danelys De Los Santos (born October 4, 1990), known professionally as Amara La Negra, is an American singer, actress, dancer, author, and television host.
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